Evano
App and website for a mindfulness startup: quiet type, soft imagery, and a home screen that asks for one minute, not one hour.
Discipline
Product
/ Web
Client
Evano Everyday, Copenhagen
Timeline
12 weeks · 2026
Year
2026
Deliverables
App UI, onboarding, design system, and marketing website.
The problem
Most wellbeing apps felt like another feed to scroll. Evano wanted people to open it, breathe, and close it again.
The solution
A calm system of one serif, one sans and generous white space, with nature photography doing the work of illustration. The website uses the same pieces.
The outcome
Day-30 retention rose by a third, and the onboarding is now three screens instead of nine.
33%
Higher day-30 retention
3
Onboarding screens, down from nine
