North Light

Pattern library and covers for a paper-goods studio: bold repeat prints, one notes label, and a shelf that never repeats.

Discipline

Print

/ Branding

Client

North Light Paper Co., Edinburgh

Timeline

7 weeks · 2024

Year

2024

Deliverables

Pattern library, notebook covers, labels, and retail display.

Notebooks with bold repeat-pattern covers and white notes labels laid out in rows
The problem

A small stationery studio sold plain notebooks that disappeared on gift-shop shelves.

The solution

A library of playful repeat patterns, a different one on every cover, held together by a single white notes label in the same spot.

The outcome

Shops now stock the full set side by side, and customers collect the patterns.

24

Patterns in the library

1

Label holds the set together

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